Wednesday, June 10, 2009

Michael Lau x MINDstyle “The Godfather” Toy | A Detailed Look



MINDstyle International is pleased to announce a licensing agreement with Paramount Licensing, Inc., and the launch of their new art toy collectibles (ATC) line with The Godfather. Fans of the masterpiece will have an entirely new medium and interpretation because of the art toy product category. We had shown you several previews of the toy and finally we can show you the creation of the infamous film character by Michael Lau.

The Original version (with marionette) will be packaged in a special limited edition collectors box and launch at the “Family Tradition” art exhibition curated by Ron English in Los Angeles on Sunday, July 19th at De la Barracuda and San Diego Comic Con (MINDstyle Booth #4545). In addition, two alternate color ways of the OG version will be available in limited edition from selected retailers.

Michael Lau masterminded the style and approach with MINDstyle to produce the art toy figure inspired by the film classic. MINDstyle will next follow-up with the release of a Classic version figure and a Secret version figure by Michael Lau. Both products are scheduled to reach store shelves in fall, 2009 worldwide.

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