 |
| Original piece by Eddie |
1xRUN are excited to welcome back California artist Eddie Colla as he returns with "It's Only Stealing If You Get Caught". This piece was recently hijacked and bootlegged by Walmart (who mistook the piece for a Bansky piece, which they also apparently sell now.) In a move to reclaim his image Eddie has remixed his icon image for this RUN.
"Initially I felt good that with this image I had created something that seemed relevant to people. My second thought was something along the lines of “Shit, why do so many people feel subjugated in our society”. I think I was just surprised at the number and types of people who gravitated to it.
I made a piece about individuals controlling their own fate and not making their success contingent on the approval of others. It then gets adopted by a neo-feudal corporation like Walmart. A corporation whose employment practices have created a 2 million person underclass in this country. That’s where this becomes an issue of conviction. Walmart waves American Flags, kowtows to a hypocritical right wing Christian ideology but that’s merely a marketing strategy. If Walmart actually believed in any part of that ridiculous rhetoric they would certainly never put work by an artist like me in their stores." - Eddie Colla
1xRun: What’s next with this issue, what type of recourse do you have at this time?
Eddie Colla: These things can be expensive to fight. All the money from this release will go directly towards legal fees. This is just getting started. Wish me luck.
The print is an 18 x 24 Inches 3-Color Screen Print On 100lbs Cougar Fine Art Paper
On sale at NOON EST today Monday at 1xRUN.com
No comments:
Post a Comment